Direct to Retail (DTR)

Powering Direct to Retail for Smarter Wholesale

Digitize and engage with your retailers and dealers by directly connecting using the Edistera B2B eCommerce retailer app.

Built for Direct to Retail (DTR)

Give your retailers a modern, self-serve ordering experience while you gain real-time visibility into demand, pricing and fulfilment across your entire network.

Branded Retailer App

A private, customisable online store where retailers browse your catalog and reorder anytime, anywhere.

Personalised Pricing

Show each retailer their specific pricing, promotions and product assortments with AI-based personalisation.

Faster Reordering

Built for B2B workflows so buyers place repeat orders in seconds with intelligent recommendations.

Real-time Visibility

Track orders, inventory and payments across every retailer relationship from one centralised hub.

GST Invoicing

Generate GST-compliant invoices and share them instantly via WhatsApp, SMS or email.

Direct Engagement

Build loyalty with personalised content and offers that bring retailers back to order more often.

Let's Get Started

You are one step away from better wholesale selling — take it online today. Book a personalised free demo of Edistera's B2B Commerce Cloud.